Committees

Our committees give members opportunity to advance real change.

By joining a committee, members are able to advise our Board of Directors and connect with dedicated professional colleagues who are innovative and actively invested in the growth of Paso Robles.

Membership

Mission Goals

Mission

Our membership committee is dedicated to the growth and retention of our enthusiastic membership base. This committee provides support and mentorship to maximize the value of our Chamber memberships. They do this by personally connecting with members and providing education and tailored recommendations toward various levels of chamber engagement through participation in our exclusive member resources, programs, and events.

Goals

Engage, retain, and grow a committed membership base.
Determine and provide the type of value our members seek.
Increase member involvement through Chamber activities such as committees or open forum groups.
Help businesses increase their exposure at Chamber events and throughout the community.
Raise awareness of available tools and advertising opportunities available with the Chamber.

Visitor Services

Mission Goals

Mission

Our visitor services committee strives to support and grow our Paso Robles tourism industry by providing updated and current information that is tailored to match each visitor’s desired experience. They do this by gaining knowledge on local tourism trends and advising and updating our Paso Robles Visitor Center tourism brochures and resources. Working closely with our Visitor Services staff members, this committee loves to showcase the natural beauty, subtle ambiance, and vibrant community that continues to bring our visitors back for more of the Roblan lifestyle.

Goals

Maintain a comprehensive tracking system of referrals generated through the Visitor Center.
Engage visitors with useful and user friendly information via our website, email marketing, and other technology.
Expand our market area by distributing our Visitor’s Guide throughout California and additional states as outlined by local tourism trends.
Enhance our effectiveness by collaborating with local tourism based groups such as:

Economic Development

Mission Goals

Mission

Create an environment conducive to retaining, growing, and attracting businesses that provide jobs and that expand the local sales and property tax base, while maintaining a positive balance between growth, social equity, and quality of life for City residents.

Goals

Promote opportunities for business expansion and attraction leading to sustainability and diversification.
Identify and highlight the advantages of doing business in Paso Robles from a general economic sense and quality of life perspective.
Identify constraints to doing business in Paso Robles and work to remove the constraints.
Serve as a liaison for the City and County in matters of Economic Development within the community.
Identify and provide resources that encourage business growth and economic development within our community.
Annually conduct a Business Walk to survey local companies and gauge necessary input which allows the Chamber to set its trajectory and respond both proactively and reactively.
Develop and maintain an expansive list of assets to foster connections between employers and employees.
Continuously monitor and assess workforce needs to encourage and promote appropriate training opportunities, programs and resources.

Advocacy

Mission Goals

Mission

Our advocacy committee desires to strengthen the relationship between Paso Robles businesses and our local community. They do this by establishing leadership development programs, reinventing Chamber communications to include community insight on the impacts of our business community and collaborating with like-minded organizations to increase message effectiveness. They emphasize education, community advancement, and the quality of life for Paso Robles residents.

Goals

Community Development

Mission Goals

Mission

Our community development committee works to create opportunities that highlight and connect our Paso Robles’s businesses and community leaders. They do this by hosting multi-chamber events like State of the North County and creating recognition programs to acknowledge individuals and companies that elevate Paso Robles through philanthropic, volunteer or beautification endeavors.

Goals

Ensure the Chamber is the most consistent and thoughtful voice of the local community on policy issues.
Initiate communication system to the membership.
Impress upon the value of a regional legislative organization through discussions with other Chambers of Commerce.
Express to our members the importance of legislative process and how it impacts business.
Present a State of the North County event.
Create brand awareness and properly communicate our message.
Deliver standardized communication from the Chamber CEO.
Strategic overall plan for marketing.
Develop a movement that brings businesses together to collectively represent one voice.
Work closely with the Membership Division to ensure benefits are describing true value.

Our committees give members opportunity to advance real change.

Membership

Visitor Services

Economic Development

Advocacy

Community Development

Paso Robles

Templeton

Visitor Centers

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